Discover Jamaica

Bursting with life, Jamaica is different from your typical destination! An idyllic blend of serene beaches, awe-inspiring forests and vibrant culture, this breathtaking island has a lot to offer. The birthplace of icons, Jamaica has a rich history for visitors to uncover and a staggering array of mouthwatering dishes that will linger in your mind for years to come. A place like no other, we guarantee you will fall in love with this Caribbean gem.

When he first landed on Jamaica’s inspirational sands in 1494, Christopher Columbus declared the island “the fairest that eyes have beheld: mountains and the land seem to touch the sky…all full of valleys and fields and plains.” Known as the land of wood and water Jamaica is an island abundant with natural attractions. From the luscious green hills of Cascade to the stunning sands of Negril, there is a wealth of jaw-dropping landscapes to appreciate.

Take in mother nature’s gifts drifting down the Rio Grande on a traditional bamboo raft or bobsleigh through the rainforest for an unforgettable adrenaline rush! Home to a host of wildlife, nature lovers can hike through the Unesco-protected Blue Mountains or the untamed Cockpit County. Climb the magnificent falls at Dunn’s River. A spectacular terrace of cascading waterfalls, this breathtaking spot winds through the jungle to the shore and a mesmerising white sand beach. Wherever you choose to explore, Jamaica is home to hundreds of indigenous species. So keep your eyes peeled for iguanas, manatees and brightly coloured butterflies as you traverse these mesmerising landscapes! Of course, no trip to Jamaica is complete without a day spent on the sand. The island’s mesmerising beaches have inspired Hollywood, with 007 himself walking these heavenly shores.

Like to get your pulse racing? ATV through the forest or soar above the canopy on a thrilling zip line excursion! Prefer the water? Learn to surf the tropical waves or join fellow daredevils to navigate the twisting rapids of the Rio Bueno. Alternatively, head underground to explore the mysterious caves of the Ocho Rios, a place that has held special significance dating back to the Taíno, the indigenous people of Jamaica.

Music is perhaps Jamaica’s most well-known export, and each year the island hosts a packed calendar of festivals. But music fans are always close to a live jam session regardless of when they visit. From Ribbiz Ocean Lounge and Janga’s Soundbar in Kingston to Pier 1 and Margaritaville in Montego Bay, there is always a great venue to check out the talents of local musicians. Looking to relax to reggae? Coral Cliff hosts a Sunday night celebration of laid-back classics. But a reggae lover’s trip is only complete with a visit to the Bob Marley museum. This immersive experience takes place in the superstar’s former home and can be combined with a trip to Trench Town, the area that influenced his life’s work.

A feast for all the senses, Jamaica’s heart and soul are most evident in its food. From spicy plates of jerk chicken to national favourite ackee and saltfish, each dish has its own poignant origin story. A rich tapestry of cultures, the island’s cuisine is also influenced by Indian and Chinese flavours, with regionally inspired curries and noodle dishes commonplace.

Do you have a sweet tooth? You will want to try Jamaica’s matrimony dessert, a delicious fruit salad made with condensed milk. The birthplace of the world’s most famous rums, cocktail lovers can sip to their heart’s content at distilleries operating since 1741.

Wondering where to rest your head after all this adventure? Jamaica’s accommodation offerings tend to rest along its hypnotic shores, with a few notable exceptions poised amongst the verdant rainforest. While each stunning resort might vary in its vibe, each is united by undeniable luxury.

With options to suit every type of traveller, whether you opt for an oceanside villa or a suite nestled amongst the mountains, you are guaranteed an unforgettable stay!